A few examples of the work that Free Rein Marketing, Inc. has done in the realm of event marketing, mobile marketing management, and promotional staffing.
Event management, execution & staffing
Charmin's 53' bathroom trailer containing 27 fully operational bathrooms complete with hardwood flooring, wallpaper, sinks and streaming video commercial traveled to state fairs, concerts, festivals, and other large events and allowed consumers to experience the comforts of a home-like bathroom while away from home.
Dannon & Americaís Second Harvest Drive to End Hunger, 2005 Event management, execution & staffing
Dannon's 26' custom made truck traveled to area supermarkets to help raise awareness of hunger in America over a 3 month period. Promotional representatives informed consumers of Dannonís contribution to the fight to end hunger - every time Dannon products were purchased, Dannon donated 10% to a local food bank. Consumers who purchased Dannon products that day could toss a symbolic container into the glass box of the truck that showed contributions made to date.
Spring Break ‚ Panama City Beach, FL, 2005
Event management, execution & staffing
This aerial shot encompasses the month long experiential marketing campaign where over 250,000 college students in Panama City Beach, FL experienced over 100 brands through promotional giveaways, interactive kiosks, games, nightlife promotions and talent contests. The following brands were represented: Nickelodeon, Clean & Clear, Verizon Wireless, Lee Jeans, Paramount Pictures, FOX, Sobe, MTV, and many more.
Coca-Cola: Vault Sampling Program, 2005-2006
Event management, execution & staffing
Coca-Cola's launch of their newest hybrid energy soda, Vault, utilized the largest production pickup truck on the road, the International CXT, and Vault girls throughout this experiential sampling program. Over 4 million samples of Vault were distributed at high profile events including NASCAR and NHRA races, NFL football games, MLB games, PBR rodeos, and retail locations throughout the country.
Subaru B9 Tribeca Promotion, 2006
Staffing
Subaru Triathlon campaign showcasing Subaru 2007 B9 Tribeca, Outback, and Forester where Free Rein brand representatives interacted with consumers interested in test-driving the vehicles and were responsible for event management, event photography, and collection of reply cards.
Dr. Pepper Cabana Café, 2002
Event management & execution
Dr. Pepper provided a Cabana Café on Panama City Beach, FL for Spring Break students, which included the following services and items for free: long distance calling, high-speed internet access, 8 televisions, volleyball courts, and 250 beach lounge chairs.
Verizon DSL promotion, 2005
Event management & execution
Executed Verizon DSL promotion at the Virginia Beach Music Festival in Virginia Beach, VA. Signed up consumers for DSL internet services as well as distributing premiums through various interactive games.
